Released on: April 11, 2008, 2:15 pm

Press Release Author: IDX Inc

Industry: Real Estate

Press Release Summary: IDX Broker offers real estate professionals an attractive and
useful custom IDX solution.

Press Release Body: EUGENE, ORE. - IDX, Inc. is pleased to welcome Michael Novotny
with Prudential Malibu Realty in Malibu, California to the real estate professionals
using their custom IDX solution, IDX Broker. The integration of this search tool
application into Novotny's website will allow visitors interested in LA area real
estate to view the thousands of property listings available through Novotny's local
Multiple Listing Service, the Combined L.A./Westside (CLAW).

IDX Broker downloads the raw data feed from CLAW and then formats it for an
attractive and interactive search tool that can be easily integrated into Michael
Novotny's website. The search tool style is designed to fit the look of the existing
webpage. Later if he wants, Novotny can change the style, format and add valuable
tools such as slideshows and mortgage calculators to his site, allowing his visitors
to get more value for their time. Novotny can also watch traffic trends and utilize
lead development tools to help his business grow.

Consumers and potential clients can search using a variety of criteria. They can
choose to look for beachfront properties, leases, homes, condos, land and more. From
there, consumers are able to narrow down their search according to their particular
desires with criteria fields as far ranging as price to flooring. Included on
Novotny's site are map based searches which allow an easy location search. Also,
visitors can chose to save their searches or even request emailed updates to be
automatically sent when new real estate comes on the market that matches their
chosen criteria. All in all, the addition of IDX Broker greatly simplifies the
property search process!

About Prudential Malibu Realty
"Owned and operated by the most tenured and knowledgeable real estate agents,
Prudential Malibu Realty has been serving the gold coast community since 1946. One
dream home and one client at a time, our firm has delivered unparalleled expertise,
customer service and efficient results to become one of the most trusted names in
the real estate industry. Today, Prudential Malibu Realty is an award winning
organization with three state-of-the-art offices, servicing all of Topanga and
Malibu.

Like the communities themselves, our organization has experienced steady growth
through the years, logging billions in sales and most recently by creating a
strategic partnership with the Prudential California Realty family, a Berkshire
Hathaway company. As an independently owned franchise of Prudential, we specialize
in beachfront homes, luxury estates, family homes, condominiums and canyon
properties. By first prioritizing the client\'s real estate needs and by offering a
total solution through a full array of services, such as escrow title, title and
mortgage, we strive to meet and exceed the unique individualized expectations of our
clientele. These traditional relationship-based values are deeply instilled in
everyone at Prudential Malibu Realty."

About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real
estate search applications. IDX Broker is IDX, Inc.'s principle real estate software
utility. The easy to manage and customizable software helps real estate
professionals display home listing data from their multiple listing service (MLS) on
their individual and/or office websites. For more information on the services
provided by IDX, Inc., please visit www.idxbroker.com.



Web Site: http://idxbroker.com

Contact Details: IDX Inc
800-421-9668